Strategic planning not for the faint of heart

With the generous financial support from the Hartford Foundation for Public Giving, HPA completed a search for a consultant and chose Francine Christiansen, Christiansen Consulting, Inc. Most striking in her proposal was her determination that we were to embark on a strategic business  plan. Over the course of a couple blogs, I want to set the stage for the good work accomplished by many over the past four months and the outline our future goals and objectives directed by a new mission . . . .

On February 24, 2014, the Board of Directors of the Hartford Preservation Alliance voted to approve a Strategic Plan for 2014-2016.

8. Strategic Plan collageSummary Framework:
Focusing Priority
“To be Hartford’s historic preservation resource and technical assistance hub and develop the organizational structure, partnerships and resources to support it.”

 Value Proposition
The Hartford Preservation Alliance revitalizes communities, reconnects us to our heritage and collaborates to impact community economic development for those who live and work in Hartford. 

  • By providing a one-stop preservation center for technical assistance, resources and referral services
  • By providing expertise and tools to safeguard Hartford’s architectural and cultural heritage assets
  • By being a key voice for preserving the built environment that makes Hartford unique and appealing
  • By influencing the development of public policy to prevent blight and demolition
  • By becoming recognized as a partner in community and economic development
  • By convening stakeholders and advocates around a common vision

Key Strategic Decisions

  • Historic property owners and the city of Hartford are HPA’s primary customers
  • To develop the resources, infrastructure and partnerships to be Hartford’s Historic Preservation Hub, providing resource and technical assistance
  • As part of this Hub, HPA must develop a physical location, tangible products/programs and demonstrate mission impact to be more relevant and better recognized